Crowe just took PE money

just added the borders

I share the 4-5 most important accounting that actually matter. I scroll so you don’t have to.

So grab your coffee, take a quick break, and lets catch up.

Today’s Ledger:

  • Crowe takes KKR money.

  • Vermont cuts the CPA barrier.

  • The iPhone might have killed dating.

WTF of the Day🤯

Crowe just joined the PE wave

Private equity keeps moving deeper into accounting. Crowe is taking an investment from KKR. That makes it one of the largest accounting firms yet to bring in PE money.

The deal gives Crowe fresh capital to spend on talent, technology, and growth. Like other PE-backed accounting deals, Crowe will split the business into two pieces. Crowe LLP will keep the audit side. Crowe Advisory LLC will hold the advisory side, where KKR is investing.

Crowe is not a small target. The Chicago-based firm reported $1.4 billion in revenue, 539 partners, and more than 5,600 employees across 37 offices. The bigger story is that PE no longer looks like a side trend in accounting. It is becoming part of the new playbook for large firms that want money to grow faster.

What’s poppin in accounting🍿

Vermont finally blinked

For years, becoming a CPA had one big tax. Not an exam. Not the work. The extra college credits.

Vermont just signed a new law that gives future CPAs another way in. You can now get licensed with an accounting bachelor’s degree, two years of experience, and a passed CPA exam. No extra Vermont maze. No forced 150-hour path if you do not want it.

That matters because accounting has a pipeline problem. Fewer students want to spend more money and more time just to enter a profession already short on people. More than 40 states have now changed their rules. Vermont was late. But it got the message.

Weekly Trend Chart 📊

Did the iPhone kill dating?

Everyone has a theory for why birth rates are falling. Housing costs. Student loans. Bad vibes. But a new study points to a much stranger villain. The iPhone.

Researchers looked at the first iPhone rollout from 2007 to 2011. At first, the iPhone only worked on AT&T. So they compared places with strong AT&T access to places with weak access. The study says the iPhone may explain up to half of the fertility drop in those covered areas. The biggest drops were among young people. Births fell up to 8% for teens and 6.6% for adults ages 20 to 29.

The idea is not that phones made people infertile. It is that phones changed how people spend time. Less meeting people in real life. More scrolling. More porn. Less sex. Since 2007, the U.S. birth rate is down 23%. Teen births are down 72%. The iPhone may not be the whole reason. But it might be a bigger part of the story than anyone wants to admit.

Meme of the Day😂

Finance, Sales, Marketing, IT😂

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